Case study

Marfa Cabinets · Cabinet manufacturing

An online cabinet store with a configurator for Marfa Cabinets

Customers browse cabinets by size and style, choose options with live pricing and describe their project in a guided configurator before sending an inquiry.

Marfa Cabinets category page for floating bathroom wall cabinets with attribute filters
A category page with filters by cabinet attributes.
Challenge

What had to work better

Marfa Cabinets needed an online store for a kitchen and bath cabinetry catalog with a broad range of product attributes, where customers could choose cabinets and parameters, see pricing and ask about their project.

Who uses it

Built for each role

Homeowners and designers

Filter cabinets by attributes, choose options, see the price and describe their project.

Store team

Receive inquiries with the selected cabinets, parameters and project details.

Marfa Cabinets product page for a floating vanity with selected options and the price
A product page: options update the price as the customer chooses them.
Solution

What we built

  • A BigCommerce store configured around an attribute-rich cabinetry catalog
  • Category pages with attribute filters
  • Product pages with options and prices for each selection
  • A configurator for choosing cabinets and their parameters
  • A guided project questionnaire: design style, floor plan, project stage and rooms
  • Inquiry submission with the customer's selections
Technology
  • BigCommerce
Marfa Cabinets project configurator step asking which rooms the project covers
The project configurator: style, floor plan, stage and the rooms to furnish.
Result

What changed

The store brings detailed product selection, pricing and inquiry submission into one shopping experience for kitchen and bath cabinetry.

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